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  • 03.22.2018

    Jason Aldean, OneRepublic, Panic! At The Disco, Kelsea Ballerini, Luis Fonsi and Daya Added to the 2018 NCAA March Madness Music Festival Lineup in San Antonio March 30 – April 1

    Artists Join Previously Announced Maroon 5 and Imagine Dragons The NCAA and Turner Live Events, alongside official NCAA Corporate Champions AT&T, Coca-Cola, and Capital One have announced additional artists for the 2018 NCAA March Madness Music Festival. The free, three-day live music celebration, set to take place March 30 – April 1, is open to […]

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  • 03.08.2018

    Maroon 5, Imagine Dragons to Perform at the 2018 NCAA March Madness Music Festival in San Antonio March 30 – April 1

    Three-Day Music Festival to Provide Fans in San Antonio with Performances from Chart-Topping Artists Live Streaming Coverage Available Through NCAA.com, BleacherReport.com & NCAA March Madness YouTube Channel The 2018 NCAA March Madness Music Festival – presented by the NCAA, Turner Live Events and official NCAA Corporate Champions AT&T, Coca-Cola and Capital One – lands at […]

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  • 02.19.2018

    2018 NCAA® MEN’S FINAL FOUR® PROJECTED TO GENERATE ECONOMIC IMPACT OF $185 MILLION

    SAN ANTONIO, Texas ‐‐‐ A study projecting the economic impact of the 2018 NCAA® Men’s Final Four® released by the San Antonio Local Organizing Committee (SALOC) estimates the local economy will receive a boost of $185 million as a result of hosting the championship. This is an increase over the previous estimate of $135 million […]

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  • 02.13.2018

    MEDIA CREDENTIAL APPLICATION FOR 2018 NCAA® MEN’S FINAL FOUR® FAN EVENTS NOW AVAILABLE

    (Feb. 13, 2018) The credential application for media planning to cover Final Four ancillary events, March 30‐April 2, is now available at FinalFourSanAntonio.com/media. Events requiring media credentials include Final Four Fan Fest presented by Capital One®, March Madness® Music Festival and Reese’s Final Four Friday. The deadline to apply for ancillary event credentials is Friday, […]

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  • 01.24.2018

    SAN ANTONIO READIES FOR 2018 NCAA FINAL FOUR

    NCAA and Local Organizing Committee Celebrate 68 Days Until the Division I Men’s Basketball Championship Tips Off in the Alamo City SAN ANTONIO, Jan. 24, 2018 – With the 2018 NCAA Final Four fast approaching, NCAA officials and the San Antonio Local Organizing Committee teamed up with local leaders Wednesday to announce key details about […]

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  • 01.10.2018

    SAN ANTONIO 3RD GRADERS “READ TO THE FINAL FOUR®”

    68 elementary schools selected for NCAA March Madness®-style reading competition SAN ANTONIO (Jan. 10, 2018) – As the NCAA® and San Antonio Local Organizing Committee (SALOC) prepare to host the 2018 NCAA Final Four in San Antonio, they’re committed to leaving a lasting legacy in the local community. Today, SALOC and the NCAA rolled out […]

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  • 11.03.2017

    THE 2018 NCAA® MEN’S FINAL FOUR® NEEDS YOU

    Volunteer shifts now open online SAN ANTONIO – When San Antonio hosts the 2018 NCAA Men’s Final Four, approximately 3,000 volunteers will be needed to roll out the South Texas red carpet and help make the event a success. The San Antonio Local Organizing Committee (SALOC) is looking for volunteers to help with a wide […]

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  • 08.10.2017

    San Antonio Tips Off the Road to the Final Four with Luncheon Featuring Top NCAA DI Coaches

    Northwestern Mutual partners with event to help fund local youth sports programs SAN ANTONIO, Aug. 10, 2018 – The San Antonio Local Organizing Committee (SALOC) has teamed up with NCAA corporate partner, Northwestern Mutual, to tip off the Road to the Final Four® with a luncheon presenting top NCAA Division I Men’s Basketball coaches from […]

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  • 06.28.2017

    Northwestern Mutual and the 2018 NCAA® Final Four® Announce New Partnership to Enhance Sports Programs for San Antonio Area Youth

    San Antonio, TX – The San Antonio Local Organizing Committee (SALOC) and Northwestern Mutual’s San Antonio office announced a new partnership to enhance San Antonio Sports i play! afterschool program, the community legacy initiative of the 2018 NCAA® Final Four®. Through this partnership, Northwestern Mutual, an official NCAA Corporate Partner, will support the addition of […]

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  • 01.13.2017

    2018 NCAA® MEN’S FINAL FOUR® PROJECTED TO GENERATE ECONOMIC IMPACT OF $135 MILLION

    SAN ANTONIO, Texas — A study projecting the economic impact of the 2018 NCAA® Men’s Final Four® released by the San Antonio Local Organizing Committee (SALOC) estimates the local economy will receive a boost of $135 million as a result of hosting the championship. The study, prepared by Dr. Steven Nivin, chief economist of the […]

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