2018 NCAA® MEN’S FINAL FOUR® PROJECTED TO GENERATE ECONOMIC IMPACT OF $135 MILLION

SAN ANTONIO, Texas — A study projecting the economic impact of the 2018 NCAA® Men’s Final Four® released by the San Antonio Local Organizing Committee (SALOC) estimates the local economy will receive a boost of $135 million as a result of hosting the championship. The study, prepared by Dr. Steven Nivin, chief economist of the […]