
Events
When the NCAA is in town there is no shortage of events to attend! From tailgates to free concerts, pep rallies to open practices–check out these free and low-cost events that excite all weekend long!
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There's something going on almost every day during Final Four week.
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Check back often as more details, dates and locations are announced.


NCAA Men's Final Four Fan Fest presented by Capital One
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Friday, April 4 - Monday, April 7, 2025
Henry B. Gonzalez Convention Center
Event Schedule
Dates | Time (CT) |
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Friday, April 4 | Noon - 6:00 p.m.
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Saturday, April 5 | 11:00 a.m. - 6:00 p.m. |
Sunday, April 6 | 11:00 a.m. - 6:00 p.m. |
Monday, April 7 | Noon - 6:00 p.m. |
If the games weren’t exciting enough, the Men's Final Four is bringing a weekend jam-packed with events around San Antonio for residents and visitors of all ages. Sports fans, college students, families, music junkies: there is something for everyone!
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Tip-off your weekend with a trip to the Men's Final Four Fan Fest presented by Capital One. As you take your first steps through the doors, you’ll be greeted by a sports wonderland of interactive games, special celebrity and athlete appearances, autograph signings, and much more! Experience the thrill of the Men's Final Four like never before!
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*This community event is free for children 12 years old and younger; tickets start at $10


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NCAA March Madness Music Fest
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Friday, April 4 - Sunday, April 6, 2025
Tower Park at Hemisfair
Event Schedule
Date | Times (CT) |
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Sunday, April 6 | 2:30 p.m. - 10:30 p.m. |
Saturday, April 5 | 3:00 p.m. - 9:00 p.m. |
Friday, April 4 | 4:30 p.m - 10:00 p.m. |
Experience the March Madness Music Festival, presented by AT&T, Capital One, and Coca-Cola! The event includes 3 days of incredible music completely FREE and promises fans electrifying performances by A-list artists, all taking place during the most highly anticipated weekend in college sports. Get ready for a music extravaganza like no other!
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The concert series opens on Friday afternoon with the AT&T Block Party and will rock into the evening. The festival will roll on for Saturday's Coke Cola Live and wrap up Sunday with the Capital One Jam Fest!
Packed with interactive activities and entertainment suitable for fans of all ages, this FREE public event offers a unique experience. It features open team practices for the Men's Final Four teams and showcases the Reese's NABC All-Star Game, featuring top senior student-athletes from across the nation competing on the very court where the Men's Final Four Semifinal and Championship games will take place.
Don't miss this incredible chance to get up close with the teams and players and soak in the atmosphere of the venue!
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NCAA Men’s Final Four Tip-Off Tailgate presented by Nissan
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Friday April 4 - Monday, April 7, 2025
Civic Park
Event Schedule
Date | Times |
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Monday, April 7 | 3:00 p.m. - 11:00 p.m. |
Sunday, April 6 | Noon - 5:00 p.m. |
Saturday, April 5 | 1:30 p.m. - 11:00 p.m. |
Friday, April 4 | 3:00 p.m. - 11:00 p.m. |
Calling all Men's and Women's Basketball Fans! Whether you're heading to the games at The Alamodome or exploring all the excitement of the Final Four around the city, make sure to stop by the Men’s Final Four Tip-Off Tailgate, presented by Nissan.
Enjoy FREE watch parties for BOTH the Men’s and Women’s Final Four games, plus a variety of fun for the whole family—including giveaways, basketball-themed activities, and a selection of food and drinks.


River Rally
Saturday, April 5, 2025
Rivercenter Lagoon at Riverwalk | 11 A.M.
Experience this unique floating pep rally to get geared up for the 2025 Men's Final Four! The teams’ bands and cheer squads wind their way down the San Antonio River Walk on barges as fans and spectators line the river to cheer the teams to victory.


NCAA Men’s Final Four Dribble presented by BuickTM
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Sunday, April 6, 2025
Travis Park | 10 A.M.
Thousands of young participants, aged 18 and under, will dribble their way through a one-mile course. Each child will show off their dribbling skills with their very own exclusive NCAA Men's Final Four Dribble Wilson basketball, accompanied by a specially designed branded t-shirt. The course winds its way through the vibrant streets of downtown San Antonio, leading the children and their guardians to the finish line at the Men’s Final Four Fan Fest presented by Capital One.
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The best part? Dribble participants (and their guardian) receive complimentary access to the Fan Fest, an exciting bonus for those who complete the course. Don't miss out on this unique opportunity for young basketball enthusiasts to showcase their skills and be part of the Men's Final Four festivities!

Championship River Parade
Monday, April 7, 2025
Arneson River Theatre | Post Game
Celebrate the newly crowned NCAA Champions in a way that only San Antonio can with a championship parade down the San Antonio River Walk. The winning team will load barges and float into Arneson River Theatre to receive the NABC Trophy and celebrate their victory with fans.